Friday, August 21, 2009

Product Review- Exquisite?

Guest Review- Doug Cataldo

A few years back, I was the first person on the Internet to report the hobby’s first $500 product. It was on my radio show, and one of the product managers, Karvin Cheung from Upper Deck was our guest. I was shocked that someone would actually consider paying that much for trading cards, to say the least. The hobby was thriving, and so was the NBA with a rookie class that included LeBron James, Carmelo Anthony and Dwyane Wade. It was the perfect time to reach for the sky, and that is exactly what Upper Deck and collectors did with the inaugural edition of the Exquisite Collection. The boxes and singles went for astronomical prices, and the product was a hit with not only collectors but dealers looking to turn a big profit. It was to be a one-off product, but because of its success, it has lasted several years.

Read the rest . . . .


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